How to Get Your Business Event Noticed Online and Offline
You’ve planned the perfect business event—maybe a product launch or a networking brunch—but if no one shows up, it’s all for nothing. Getting the word out is half the battle, and smart promotion can make or break your turnout. Here’s how to get your event noticed both online and offline, tailored for busy business owners like you.
Online Promotion
Start with a strong digital push. Post on your social media channels—Instagram Stories and Facebook Events are goldmines for quick reach. Use eye-catching visuals (a free tool like Canva works wonders) and a clear call-to-action: “Join us March 20, 2025, at 6:00 PM!” Next, list your event on SnapTap Directory. It’s fast, free, and puts your event in front of people searching for local happenings. Add details like “Free entry, refreshments provided” to hook them. Finally, email your customer list—a personal invite can boost RSVPs by 20% or more.
Start with a strong digital push. Post on your social media channels—Instagram Stories and Facebook Events are goldmines for quick reach. Use eye-catching visuals (a free tool like Canva works wonders) and a clear call-to-action: “Join us March 20, 2025, at 6:00 PM!” Next, list your event on SnapTap Directory. It’s fast, free, and puts your event in front of people searching for local happenings. Add details like “Free entry, refreshments provided” to hook them. Finally, email your customer list—a personal invite can boost RSVPs by 20% or more.
Offline Promotion
Don’t sleep on old-school tactics. Print flyers or postcards and leave them at complementary businesses—a coffee shop if you’re a bookstore, or a gym if you’re a nutritionist. Word-of-mouth still rules, so tell your regulars and ask them to spread the word. If your budget allows, a small ad in a local paper or a sign outside your location can catch passersby.
Don’t sleep on old-school tactics. Print flyers or postcards and leave them at complementary businesses—a coffee shop if you’re a bookstore, or a gym if you’re a nutritionist. Word-of-mouth still rules, so tell your regulars and ask them to spread the word. If your budget allows, a small ad in a local paper or a sign outside your location can catch passersby.
Pro Tips
Timing matters—start promoting at least two weeks out. Keep your message consistent across channels: same date, time, and location (e.g., “123 Pine St, Seattle, WA”). Track RSVPs to gauge interest, and follow up with a reminder 48 hours before. After the event, share photos online to build hype for the next one.
Timing matters—start promoting at least two weeks out. Keep your message consistent across channels: same date, time, and location (e.g., “123 Pine St, Seattle, WA”). Track RSVPs to gauge interest, and follow up with a reminder 48 hours before. After the event, share photos online to build hype for the next one.
The key? Combine online reach with offline charm. SnapTap Directory bridges the gap by amplifying your event to a targeted audience without the hassle. Got an event ready? Submit it to our directory today—it takes five minutes and could double your turnout!
